DraftKings Sportsbook To Offer Online Wagering In West Virginia
The DraftKings Sportsbook is coming to West Virginia.
DraftKings announced on Tuesday it reached a licensing agreement with Penn National Gaming, which operates Hollywood Casino at Charles Town Races. The deal will allow DraftKings to run a WV sports betting app, pending approval by regulators.
“We are thrilled to work with Penn National Gaming to bring our online sportsbook product to West Virginia,” said Matt Kalish, Chief Revenue Officer and co-founder of DraftKings. “We look forward to serving sports fans in the Mountain State and building on the immense success we have had in leading the New Jersey market. With over 90 percent of sports bettors returning to play after trying DraftKings Sportsbook, we are confident we can deliver on being the best place to play for West Virginia consumers.”
DraftKings Sportsbook will offer an online sports betting menu that includes live in-game betting, and betting menus that include major and niche U.S. and international sports. It will also introduce new features such as Sportsbook Pools for the NFL, NBA and NHL.
“We are pleased to help welcome DraftKings to West Virginia,” said John Finamore, Sr. Vice President of Regional Operations for Penn National Gaming. “We believe the state will certainly benefit from DraftKings’ tremendous brand awareness and expertise in providing customers a quality online sports betting experience.”
Using New Jersey as a blueprint
West Virginia will become the second state to offer a DraftKings online sportsbook, following New Jersey, where the DK Sportsbook launched in August. It’s not surprising that DraftKings has expanded its U.S. portfolio after seeing the November revenue numbers in New Jersey, where DraftKings is dominating the online space.
DK Sportsbook (with a small bit of help from BetStars NJ), under the Resorts Atlantic City license, reported $7,172,171 in November gross revenue. That makes DraftKings by far the leader regarding online betting revenue in New Jersey, followed by FanDuel Sportsbook at $4,437,916. No other online sportsbook was even close to DraftKings in gross revenue last month.
Both DraftKings and FanDuel have set themselves apart in New Jersey with overall solid user experience on the app and the web, and some innovation. DK is offering its players different options like odds boosts, cash out offers (before a bet is decided), plus DK’s forthcoming “Sports Betting National Championship.”
DraftKings is first again
There are currently no active online sportsbooks in West Virginia, but three retail sportsbooks are in operation. DraftKings Sportsbook was the first to come online in New Jersey. Now it will get a head start in West Virginia, where the FanDuel Sportsbook is already operating in brick-and-mortar form at the private casino-hotel, The Greenbrier Resort, in White Sulphur Springs.
DraftKings has been preparing to enter the West Virginia market since the state legalized sports betting in March. It’s still early in the world of legalized sports betting but so far, DraftKings is setting the pace online. Besides online operations, DraftKings runs land-based sportsbooks in Atlantic City and Mississippi.